Coca-Cola Bottling Shqipëria (CCBS) organized its first-quarter meeting with the sales force, followed by a workshop that brought all teams together to analyze performance and define priorities for the period ahead.

The first session focused on analyzing Q1 results, market dynamics, and commercial strategies, highlighting the importance of strong execution and a customer-oriented approach. The presentations reinforced a unified direction toward achieving objectives.

In the second part, the session took on a more interactive and collaborative format, where teams worked together to develop 2026 plans, share ideas, and align on future initiatives. The session also included a Q&A segment, creating space for open dialogue and direct engagement.

Throughout both sessions, the focus remained on collaboration, coordination, and continuous improvement, strengthening teamwork across departments.

With clear objectives and a motivated team, CCBS continues to move forward toward strong results and value creation in the market.