On 21 and 22 August, Drymades came alive with music and energy during Zamna on the Beach. Coca-Cola Bottling Shqipëria joined the festival with a dedicated space for entertainment, photos and new connections.

The Coca-Cola installations and photo booths became popular photo spots, while participants received branded hats, festival sunglasses and bags.

At the heart of the experience was the “What’s Your Other Half?” activation. Each lucky charm consisted of two halves, challenging participants to find the person with the matching piece and create a new connection.

Amid the music, seaside atmosphere and festival energy, Coca-Cola created moments to be shared and experienced together.